The Role of Critical Discourse Analysis in Understanding Misinformation and Fake News in Pakistani Media

Authors

  • Aber Nasia Riphah International University, National College of Business Administration and Economics, Pakistan
  • Umar Riaz Riphah International University, Pakistan
  • Najam ul Hassan Riphah International University, Pakistan
  • Hira Munir Riphah International University, Pakistan
  • Beenish Anwar Riphah International University, National College of Business Administration and Economics, Pakistan

DOI:

https://doi.org/10.5281/zenodo.14860117

Keywords:

Critical Discourse Analysis, Misinformation, Fake News, Pakistani Media, Norman Fairclough, Van Dijk, Ideology

Abstract

Misinformation and fake news have become pervasive issues in Pakistani media, influencing public perception, political discourse, and social behaviour. This paper applies Critical Discourse Analysis (CDA) to examine how misinformation is constructed, disseminated, and received in the Pakistani media landscape. Using Norman Fairclough’s three-dimensional model and Van Dijk’s socio-cognitive approach, this study explores the linguistic and ideological structures underlying fake news narratives. The findings reveal that misinformation is often framed through sensationalism, ideological bias, and rhetorical strategies that manipulate public opinion. The study contributes to understanding the role of language in shaping media discourse and suggests strategies for mitigating the effects of misinformation.

References

Calzada-Pérez, M. (2017). Researching the European Parliament with corpus-assisted discourse studies: From the micro-and macro-levels of text to the macro-context. Revista Española de Lingüística Aplicada/Spanish Journal of Applied Linguistics, 30(2), 465–490.

Egelhofer, J. L., & Lecheler, S. (2019). Fake news as a two-dimensional phenomenon: A framework and research agenda. Annals of the International Communication Association, 43(2), 97–116.

Farooz, M. R. (2023). Use of new media (Twitter and Facebook) as a tool for raising political polarization among university students in Pakistan after the 2018 general elections [Master’s thesis, İstanbul Gelişim University].

Hassan, A. (2018). Language, media, and ideology: Critical discourse analysis of Pakistani news bulletin headlines and its impact on viewers. Sage Open, 8(3), 1–12. https://doi.org/10.1177/2158244018792612

Jamal, A. (2024). Cyberbullying: Media construction and framing tactics in Pakistan. [Journal Name, Volume(Issue), Page Numbers].

Kapantai, E., Gouscos, D., Karypidou, C., & Veglis, A. (2021). A systematic literature review on disinformation: Toward a unified taxonomical framework. New Media & Society, 23(5), 1301–1326.

Kellner, D., & Share, J. (2019). The critical media literacy guide: Engaging media and transforming education. Brill.

Miró-Llinares, F., & Aguerri, J. C. (2023). Misinformation about fake news: A systematic critical review of empirical studies on the phenomenon and its status as a ‘threat.’ European Journal of Criminology, 20(1), 356–374.

Munir, M., & Ahmed, H. N. (2024). Constructing ideology through hate: A discourse analysis of Pakistani politics. Annals of Human and Social Sciences, 5(1), 660–674.

Petratos, P. N. (2021). Misinformation, disinformation, and fake news: Cyber risks to business. Business Horizons, 64(6), 763–774.

Rauf, F., Ali, A., Khan, M. T., & Ahmad, R. (2022). Fake news detection in Urdu using deep learning. VFAST Transactions on Software Engineering, 10(4), 151–167.

Scholar, M. P. (n.d.). Media, power and ideology: A comparative discourse analysis of regime change operation coverage in Pakistani and international print media.

Van Dijk, T. A. (1994). Discourse and cognition in society. In D. Graber, M. Smith, & A. L. Priess (Eds.), Communication theory today (pp. 107–126). Routledge.

Van Dijk, T. A. (2015). Critical discourse analysis. In D. Tannen, H. E. Hamilton, & D. Schiffrin (Eds.), The handbook of discourse analysis (2nd ed., pp. 466–485). Wiley Blackwell.

Zeb, S., Khan, I., & Rehman, A. U. (2024). Political discourse analysis of Donald Trump’s rhetoric: A linguistic study of cognition and discursivity. World Journal of English Language, 14(5).

Downloads

Published

2025-02-12